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Baskinger and Bardel use this book to provide readers with a proven graphic training program designed to improve designers’ logical reasoning skills and product creation skills.

“Picking up an automatic pencil to draw on paper is my favorite way to create, and Drawing Idea gave me a deeper understanding of how to better use this passion as a web design book.”
That’s what Sascha Michael Trinkaus, CEO of Trinkaus Creative Consultants, said after reading it.

The ten design skills in this book are summarized in a very comprehensive way, among which the fifth one I agree with most is timely communication. Before absorbing this point, my working partners and I always need to revise our design drafts repeatedly to push forward the design schedule, which shortens the time of making samples and mass production, and also increases the production cost. As a result of my adjustments in accordance with this fifth recommendation, we have reformulated the way we work. Before each draft and detailed idea is implemented, a group discussion meeting is required to evaluate and update the current information by the group members. For example, during the draft discussion, different opinions were put forward by the team members, and different versions were made in the next step. After experiments, the progress was doubled.

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